Another blockbuster of a project for our friends at Cineworld

Phew! After all the hard work we put into rolling out Cineworld’s unlimited look and feel - it’s straight onto the next big project. A blockbuster integrated campaign to launch Cineworld’s brand new cinema in High Wycombe.

The aim of the campaign (which includes online, local press, radio and outdoor) was to create a bit of a buzz about the opening and get as many of High Wycombe’s bums on seats as possible.

Cinema goers love to be entertained and we hope the fun stuff we’ve come up with for this campaign does exactly that!