A ballsy new campaign for Adconion

We’re dead excited to announce that Adconion, one of the world’s fastest growing online advertising networks, have appointed us to help them evolve their brand. And we’ve kick started the whole process with a ballsy press and online campaign.

Some companies are just beginning to realise the power of online advertising and the aim of this first campaign was to educate - hitting home the benefits, as well as building trust with the Adconion brand.

Our solution? To cut to the chase and tell it in as simple way as possible, using the using the kind of abbreviations that our target readers would understand and appreciate. And we threw in a number of well-known acronyms for a bit of attention-grabbing humour to boot.

The result? A confident campaign that will hit its audiences right between the eyes and get them thinking about what this new service could do for them.